The Coalition started as a film and has grown into a movement. The film proposes a framework for the coordination of the Climate Action movement. The COTW wiki editors describe themselves as "the group working to realize this vision."
The Coalition vision proposes three sites, each with a different function and audience.
- A Catalyst Network - connecting you with action groups in your community and around the world.
- An Open Innovation Platform - new open source design for change.
- A Green Knowledge Trust - the practical knowledge, the answers you need.
Each function may be served by more than one site, but the sites work together.
The aim of the three-site system is  to draw in a diverse set of users, and  to enable cross-functional teams that open new possibilities for action and experience.